Born into a family of business, Luciano understands the rewards of determination. His father Antonio owned the first café on Lygon St, and later, his own Italian machinery import business with Luciano under his wing, handling odd jobs from the age of 10.Luciano is described by his peers as thorough with integrity, and he prides himself on championing a transparent approach to real estate.

He brings with him a colourful resume in senior management and director roles across varied industries, including retail, healthcare, printing and hospitality, always striving to overachieve and discover new opportunities. His energy to learn has taken him to over 20 countries, becoming competent in German and Korean language. He has team members also available to assist with Mandarin, Farsi, Hindi and Serbian.

It is Luciano’s global perspective, broad experience and exposure to the business world that constitutes his professionalism and duty of care for his clients, and extracting every available dollar in the marketplace. If you’re looking for the best service, reach out to Luciano to discuss your life goals.

Our Mission Statement
To achieve 100 Percent client satisfaction by conducting our life with honesty, integrity and transparency!

Our Career Goal
To be the ultimate professional by communicating and articulating correctly, providing unprecedented service, industry knowledge, work ethic and achieving great results. Our goal is to build lifelong relationships by always acting in our client’s best interest.

Our Definition of Real Estate Success is Having Clients for Life
A combination of marketing strategies, negotiating skills, proven results, passion, enthusiasm, character and accountability are the keys to real estate success. These disciplines build trusted relationships which in turn attains clients for life.

Clients for Life
Clients for life means having a steady stream of repeat clientele and referrals from our past and present vendors, past and present purchasers, associates and friends alike.

Professionalism
We constantly study real estate trends, strategies, and economics to stay on top of our profession. We are always improving our knowledge and skill so we can provide our clientele the best possible real estate experience, advice and service.

Collectively
We started our careers in 1998 / 2005 and ever since then we have specialised in building trusted relationships by achieving our vendors real estate goals and dreams.

Achieving the Vendors Goals
Desire, belief, actions, persistence, enthusiasm, passion, knowledge, skill, work ethic and planned strategies are key to achieving our vendors goals! This attitude has allowed us to successfully negotiate millions of dollar transactions on behalf of our vendors.

Our Belief
Agents need to appreciate the principles and sacrifices involved when it comes to selling, buying, moving and / or relocating. Only then can agents truly empathise with the vendor’s needs, goals and emotions.

Trust and Confidence
Most people’s biggest asset is their home. The vendors entrust their biggest asset with the agent that gives them the trust and confidence they can rely on. 

The Purchasers
The Purchasers become future sellers. Integrity, honesty and transparency give buyers the trust and confidence they need to make a good buying decision so they can achieve their real estate goals and dreams.

Courtesy and Respect
Courtesy and respect builds trust and helps all parties to empathize with each other’s needs and emotions. These are the principles, experiences and emotions we live by every day.

We look forward to being of service in the future.
If you are thinking of Selling, Buying or Leasing Now or in the Future please feel most welcome to call, SMS or email Lou Rinnovasi 0417 166668 or Lee Rinnovasi 0404 261 469 lou@atrealty.com.au
Character is destiny! We reap what we sow!